THE THINKING BEHIND THE NUMBER
How to use this calculator
COD contribution includes the expected loss from RTO probability. Prepaid contribution includes discount and gateway fees.
A practical example
For illustration, enter selling price ₹1,000, cogs ₹300, shipping ₹70, packaging ₹20. With the remaining fields at their starting values, the expected prepaid contribution is ₹540.00. Replace these sample figures with your own numbers before making a decision.
How to read your result
Expected values vary by geography, courier and customer behaviour; do not treat them as guaranteed per-order profit.
Use the result alongside your store analytics, product costs and operating context. If the inputs are estimates, treat the output as an estimate too. Change one input at a time to understand what drives the result.